Risks and challenges
We flag the dangerous zone where critics love it but audiences hate it (and vice versa). In 2025, the C2C Gap is the single best predictor of a film's cultural half-life.
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Risks and challenges
We flag the dangerous zone where critics love it but audiences hate it (and vice versa). In 2025, the C2C Gap is the single best predictor of a film's cultural half-life.