The central gimmick of the production was the use of "deepfake" technology—but in reverse. Instead of putting a celebrity's face on a body double, they used digital distortion to obscure Thorne’s identity in certain scenes, creating a "fake" Bella to comment on the real one. It was high-concept performance art.
| Source | Statement | |--------|-----------| | | “Ms. Thorne has not participated in any project with Vargas Fakes Production. The clip in question is a fan‑made edit that has been mistakenly attributed to her.” | | Vargas Fakes Production (Instagram story, July 4 2021) | “We love the speculation! The video is a fictional piece starring one of our regular collaborators, not Bella Thorne. All characters are fictional.” | | Entertainment Law Blog (analysis, July 10 2021) | Highlighted that no trademark or likeness clearance was filed for Bella Thorne, indicating the clip was not an authorized commercial use. | vargas fakes production bella thorne 2021