No discussion of popular entertainment is complete without Disney. Founded in 1923, Disney has evolved from an animation studio into a multimedia conglomerate.

: These tech-first entities have aggressively entered the production space. Amazon's acquisition of MGM in 2021 [15] and Apple’s prestige productions like Killers of the Flower Moon [26] represent a shift toward high-value, original "prestige" content. 3. Production Trends and Challenges