Itv Dvber 2016

The DVB-er 2016 project aimed to upgrade ITV's broadcasting infrastructure to ensure high-quality digital signals were transmitted to viewers across the UK. The project involved the deployment of new DVB-T2 (Digital Video Broadcasting - Terrestrial 2) technology, which offered improved spectral efficiency and enabled ITV to broadcast high-definition (HD) content to a wider audience.

Note: ITV did not operate its own DVB-T2 multiplex; it rented capacity from Arqiva on the PSB3 mux. itv dvber 2016

| Channel | Video codec | Avg video bitrate | Audio codec | Audio bitrate | |---------|-------------|-------------------|-------------|----------------| | ITV HD | H.264 (1080i) | 5.5 Mbps | HE-AAC | 128 kbps | | ITV SD | MPEG-2 (576i) | 2.5–3.5 Mbps | MP2 | 192 kbps | | ITV2 HD | H.264 (1080i) | 5 Mbps | HE-AAC | 128 kbps | | ITV3 HD | H.264 (1080i) | 4.5–5 Mbps | HE-AAC | 128 kbps | | ITV4 HD | H.264 (1080i) | 4.5–5 Mbps | HE-AAC | 128 kbps | The DVB-er 2016 project aimed to upgrade ITV's

: Ideal for viewers looking for specific regional news or long-lost advertisements from the UK in 2016. | Channel | Video codec | Avg video

ITV was using its 2013-era "color-picking" logo and idents, which were later slightly updated for the Christmas season [12].